The Nike Experiment
I love hearing various stories about what works for people’s “wellness” initiative, or what they do to get–and stay–motivated to improve themselves physically. And I’d love to hear or read some other comments from readers, so post your comments away! Fundamentally, I do think Nike has it right as, with many things in life, [...]
Rachel, Did You Work Out?
This afternoon I was talking with Rachel Wisby, who heads up our Creative Services team. We were discussing working out, getting in shape, losing weight, all that stuff. And she said to me, “how do you get over ‘Mpmphfhhph’?” “You know”, she continued in her British accent, “Mpmphfhfhph! That thing, it’s like, that moment [...]